Will it Dial
Will It Dial is an ongoing experiment in watchmaking. Found objects, cultural artifacts, and unexpected materials are tested and transformed into functional watch dials.
It asks a simple question: can this become a watch dial?
Bicycle Watch
Bicycle Watch
A one-of-a-kind timepiece built from pure nostalgia ♠️❤️♣️♦️🃏
This limited run features a handcrafted dial made from an original Bicycle playing card, an instantly recognizable icon that’s been part of card games, magic tricks, and late nights for over a century.
Each dial is carefully cut, shaped, and sealed by hand, preserving the paper’s texture, ink, and character. A familiar piece of history transformed into wearable art.
• Handcrafted Dial: Made from an authentic Bicycle playing card.
• Craftsmanship: Designed and assembled by hand in Shelburne, Ontario, by a skilled artist who obsesses over every detail.
• Movement: Reliable quartz precision.
• Case Size: 42mm solid stainless steel case.
• Water Resistance: 10 ATM / 100 meters.
• Strap: Solid stainless steel bracelet.


